The City of Macclenny would be well advised to dump the proposed ordinance bannng “live signs” and instead concentrate on ridding its streets — most notably busy South 6th — of the hodge-podge of ugly signage that is truly a distraction to motorists and the eyes of anyone driving, riding, walking or in the case of late night bar patrons, stumbling along the thoroughfare.
The city commission believes “live signs” that feature warm bodies waving them for pawn shops, restaurants, cellphone companies, etc. pose a danger to motorists because they are often waved directly at oncoming traffic.
Maybe so, but they’re no worse than electronic signs that grace several financial institutions and, more lately, the health department office on Lowder St. Those are placed in attractive settings and except for one are close to the ground — at eye level — and don’t constitute eyesores.
The commission passed the proposed ordinance on first reading on July 10 and it’s scheduled for a second hearing and final passage on August 14.
Hopefully, business interests affected by the ban will show up, along with others who see this is a further intrusion by government on private small businesses at just the wrong time.
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